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Deleted member 3373

To be honest I'm kind of sick of meme culture at this point. It's something I've been feeling for over a year now and I've been trying to figure out why. I think the following observations may explain why I've been feeling this way. It may simply be a sign of cultural change or something worse. I'm not sure either way and I'll just go into my observations





One of the earliest memes I can recall is the newgrounds animation loop simply known as "badgers, badgers, badgers". For those of you who saw this old thing you'll know what I'm talking about pretty quickly. I don't even know if the word "meme" was in circulation at that time. But that for me was my starting point with the concept of a meme. A couple years later I got on to a website called youtube and experienced what I consider to be the glory days of meme culture. Now some of you might find what I'm saying to be nothing more than nostalgia. Myself looking at this old stuff through rose tinted glasses. But let's really look at this. Take yourself back to when you would have been laughing non-stop at say "pingas". Perhaps you weren't, perhaps you didn't see the humour in it at the time but I certainly did and still do. That isn't to say I still laugh at it like I did back then but I can still see why I found it funny. Back then the humour was in effect a form of shock humour. Prior to it witnessing any kids' cartoon character using non-PG language was a rare sight to see. No TV network would broadcast it (at least not during the day) and so seeing anything like that would be limited to shows like south park and family guy. Having a massive supply with virtually no restrictions was incredible at first and as such was a big part of 2000s internet humour and meme culture. But of course the meme died. As all do. But even then we can look to other memes. Take "over 9000". It had a practical effect as a highly exaggerated way of saying "a lot". It was funny due to the exaggeration aspect. The more I look back at what I consider to be the golden age of meme culture I realise it tended to have an actual basis in humour. For example much of the humour came from the formation of nonsensicle and humourous sentences and phrases made out of the various memes. "My boy", "Ship", "Spaghetti, etc. These were typically used to form more humourous videos. Sonic telling you to touch your teacher in a place or in a way that made him/her feel uncomfortable was funny on multiple levels. From the imagined reaction of said teacher to the fact you were being instructed to molest your local police officer in the most kid friendly way imaginable, it had a clear and defined sense of humour. Not to mention the overacting and all the weird jank of 80s and 90s animation. It had an actual basis in humour. Or take Rick Rolling. Possibly the single most famous meme of the era. A classic bait and switch. A sort of mass online prank. These were all grounded in actual humour. It truly was the golden age of internet memes.





But then we come to today and I feel increasingly alienated from the meme scene. Over time I find myself caring less and less. Am I just getting older? Did my sense of humour change? Or is something else going on? I think to get to the bottom of this I have to examine the latest going ons in meme culture. The most recent one is the happy side and sad side bus. I'm not entirely sure what its' origin is and I don't think it matters. What does matter is how it is used. Usually it is used to illustrate two conflicting scenarios and how a person feels in each scenario. Immediately the humour element is questionable. For the most half explaining how I felt in a given day is not really a sense of humour. It is simply a statement of fact. The happy side and sad side bus meme is nothing more than a mere means of expression. But that's the thing. Many modern memes have this as the underlying form of "humour". Take for example wojak. Although originally used to further various right-wing talking points, it has since taken on a life of its' own. It has since mutated into what is effectively a form of astrology for younger people. It has gradually devolved into a list of stereotypes of what other people say and think and do. Often times with the suffix "er" as a means of categorising people. The zoomer, coomer, doomer, etc. The humour has increasingly turned to attacking these perceived groups of people and what they believe in. Wojak is in effect a negative astrology. Whereas traditional astrology denotes certain personality traits to people depending on what time of year they are born in, wojak denotes personality traits to people depending on which superficial traits of these characters closest match the person the user is speaking to. These are just two examples of what I believe is a major shift in culture. That is memes as humour vs memes as expression. Older memes served as a form of humour. Usually some form of absurdist humour or mockery. Traditional forms of humour. Compare that to the modern form which is now more of a social media game than comedy. I feel this fact was exemplified by the "Damn Daniel" clip from 2015. I hated it at the time and still do. There was no humour to it. It was funny because everyone else thought it was funny.





It also doesn't help that the meme scene is now more a series of templates than any solid joke. Wojak is once again another good example of this in action. Wojaks can be used by just about anyone for any purpose. It's the same for Pepe and just about any other image based meme format. Older memes by contrast had a solid base. Over 9000 began as a joke among Dragon Ball Z fans related to poor dubbing which then went on to serve another purpose as a funny means of saying "a lot". It had to be used in specific contexts to be funny. Videos which did just spam the old catchphrases of YTP would be disliked to hell. They had actual rules to their use in order to work. Not so much anymore. This ties into another problem which is the politicisation of the concept where these template based memes are now being increasingly tied to the various political tribes of the internet. In fact not just tribes but fanbases as well. This causes a fragmentation of the meme scene in which one must subscribe to a specific internet collective in order to understand certain memes. Whereas "pingas" and "my boy" didn't require much context to be considered funny by the average viewer, modern memes on the other hand increasingly require this. This leads to what I like to call overmemification which I feel is a subject for another day. But either way this is another major problem. Memes simply have no solid basis anymore which leads into the next problem.





Stagnation seems to have occurred quite rapidly in the past few years where memes that in days long past would have died out years ago, are still in use regardless of how overused they are. Take Pepe the frog. The ubiquitous cartoon character who first became popular on 4chan before spreading out to the wider internet is perhaps one of the most enduring memes of all time. This is despite its' overuse and thus lack of real humour at this point. To this day I cannot understand the consistent love of this thing that's been a joke for around a decade now. But he's not the only one, wojak is another all pervasive meme that I feel is long past its' sell by date. For whatever reason internet culture has seemingly stagnated.





Memes today seem to increasingly serve the function of a means of communicating ones personal opinions towards a subject with often times quite nasty undertones. Many memes today focus around an element of domination of the perceived opponents of whatever group or ideology made by the meme in question. This ties in to the plasticity of modern memes in so far as they are easily adaptable to whatever group or person wishes to use them. This in turn creates a meme landscape which serves more to boost the ego of the poster rather than to make a joke or observation.





But even then memes which are designed to be jokes are increasingly lost on me. A good example was the rather strange and somewhat grotesque "gamer girl pee". This seemed to poke at the fact that a lot of the people posting it were urine fetishists. This serves as a good example of self-deprecating humour which is quite common in modern meme culture. But there's just one problem with the whole thing. Self-deprecating humour only really works in the context of a person to person relationship. It works when it is one person admitting these things to a friend as a means of establishing intimacy between two persons. That or a stand up comedian admitting to something embarrassing for an audience to laugh at. When removed from this context what you get is a person just straight up admitting that they have certain proclivities to just about anyone who sees the image in question. It's just a bare exposure of your shame to the public. A kind of sadistic social activity. Hell, look at tik tok. Much of that is just softcore pornography and people doing embarrassing things on camera for views.





Ultimately I feel the issue does boil down to memes as humour as opposed to memes as expression. Perhaps I am looking back at the old days with rose tinted glasses but I simply never recall anyone communicating via memes in the 2000s. That is a strictly 2010s trend that I don't see going away anytime soon. I'm not going to pretend that older memes were devoid of cringe or just genuinely unfunny stuff but the relationship people had with them was completely different. I'm not sure what you think but frankly, I think it was better.
 
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babycrow

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You hit the nail on the head. I still think some new meme formats are pretty funny the first couple times but they get old extremely quickly and are way overused. Perhaps it has to do with the influx of younger internet users and the overall increase in its user base and their ability to create their own memes on the fly. They are also used more and more as reaction images or in combinations with other memes, which further muddies their current purpose.

Memes today seem to increasingly serve the function of a means of communicating ones personal opinions towards a subject with often times quite nasty undertones. Many memes today focus around an element of domination of the perceived opponents of whatever group or ideology made by the meme in question.
Let's forget rage comics were essentially used in a very similar way to Wojaks now. Additionally, some advice animals like Annoying Facebook Girl were used to demean people with particular traits back then too. Though I guess it may be more common now.
 
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Deleted member 3373

You hit the nail on the head. I still think some new meme formats are pretty funny the first couple times but they get old extremely quickly and are way overused. Perhaps it has to do with the influx of younger internet users and the overall increase in its user base and their ability to create their own memes on the fly. They are also used more and more as reaction images or in combinations with other memes, which further muddies their current purpose.


Let's forget rage comics were essentially used in a very similar way to Wojaks now. Additionally, some advice animals like Annoying Facebook Girl were used to demean people with particular traits back then too. Though I guess it may be more common now.
Thanks. And yeah rage comics weren't exactly a high point as far as I'm concerned. But I think part of the reason behind why those worked better was because the format wasn't as easy to abuse. You didn't have people making custom stuff all the time like wojak. Not to mention it usually dealt with much more mundane subjects. The whole politicisation of the internet wasn't really in effect back then which made those things a lot less irritating.
 

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Memes back then were much more simpler, today memes are burred under many layers of irony that it requires previous knowledge to understand them and their purpose. Even with the wojak format people have realized how shit it is and they have created ironic alternatives to the style. Memes no longer serve purpose as humor and tend to not be as face value as the previous ones. So naturally from how formulaic the wojak memes were, we had an surplus of shitty memes. Thankfully its not all bad, if you look much deeper in the ethers of the internet you will find some genuinely decent memes.
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doktorb

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Whoah there is so much to consider in this thread. So many good points have been raised already!! I am not sure I have the same issues with modern meme culture as OP but I do think they hit the nail on the head that, as memes have become a part of the everyday language of the internet that is used by everyone, there has been a shift in what memes are used for. I definitely agree that nowadays they're less about telling a joke and more about expressing a thought feeling to experience which connects with people not because it is funny but because they find it relatable. I think that the meme discourse these days is much more about relatability than hilarity and people riff on what they find relatable, pushing that relatability into the sphere of meta-irony which kind of means that the humour evolves over time but isn't necessarily there from the beginning. In a way I think the humour of modern day memes (which I personally like) is in how the original statement get degraded into a surreal mess as people add layers of ironic abstraction.

And yeah. I think it is true that a lot of memes these days are signalling in groups and out groups with a generally adversarial tone but also like babycrow said, I think many of the classic era memes were also used to attack people. I guess the difference is probably somewhat down to how tribal present-day internet culture feels now that everything is so infected with politics. There is a difference between people being shitty to one another on an individual basis and people attacking identity groupings they've constructed to support a whole world view. I don't think either is a case of all good or all bad coz the golden years of the internet could be pretty hostile.

EDIT:Grammar
 
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A lot of good points were brought up, but unironically I don't think you can properly understand why memes and the culture surrounding them has changed without at least considering the implications of Meme Magick.

Even in 2014 and through much of 2015 meme culture was still mostly that old style of stupid but funny. This was around the time that Harambe became a huge meme if anyone remembers that. I would say Harambe is probably one of the last cases of an old style meme.

But the meme magick that became the focus of Trump's election used the viral (and I mean this in the way that viruses spread) power of memes, but infused them with tangible meaning to not just communicate a point, but to persuade the viewer.

While I wouldn't say that most current memes are a result of meme magick, they are certainly biproducts of meme warfare. Where communicating meaning is more of a priority than signalling a stupid inside joke.

And that leads to the next point. Basically since 2015/2016 the internet had shrunk. This modern internet era where huge social media websites + >redditcostanzayeahrightsmirk, Discord and 4chan on the fringes began to utterly dominate the portion of the internet most people bother engaging with. Most old school memes were products of a specific community and often were a sort of inside joke. Even when they spread, that range was limited because the internet was so fragmented.

These days a meme that pops up in any community, no matter how niche, is popping up on a site (like >redditcostanzayeahrightsmirk) where it can immediately spread to other subreddits. And then from there easily to social media sites like FB and Twitter.

There is also a Mcluhanesque "The medium is the message" component to this. Because the formats of most major websites are so limiting, this also limits the amount of creativity that can go into expressing a meme. Which results in this template format that can also easily be adopted by any other community.
 
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exotika

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As you have already noted, in the beginning memes were specific type of humour related to visually oriented interactive media. I can risk saying that among more edgy modern memes replication of meaning is no longer a priority; they rather seem to be a tool of disruption. It would make sense in current global village environment - an attempt to build multilayered, complex and constantly evolving language to cut yourself off from the soup of mass communication.

In other words, just an old need but in an accelerated tech savvy environment. In every decade someone says "how do you youngsters can listen to this nonsense noise". All on a platter, but impenetrable.
 
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doktorb

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A lot of good points were brought up, but unironically I don't think you can properly understand why memes and the culture surrounding them has changed without at least considering the implications of Meme Magick.

Even in 2014 and through much of 2015 meme culture was still mostly that old style of stupid but funny. This was around the time that Harambe became a huge meme if anyone remembers that. I would say Harambe is probably one of the last cases of an old style meme.

But the meme magick that became the focus of Trump's election used the viral (and I mean this in the way that viruses spread) power of memes, but infused them with tangible meaning to not just communicate a point, but to persuade the viewer.

While I wouldn't say that most current memes are a result of meme magick, they are certainly biproducts of meme warfare. Where communicating meaning is more of a priority than signalling a stupid inside joke.

And that leads to the next point. Basically since 2015/2016 the internet had shrunk. This modern internet era where huge social media websites + >redditcostanzayeahrightsmirk, Discord and 4chan on the fringes began to utterly dominate the portion of the internet most people bother engaging with. Most old school memes were products of a specific community and often were a sort of inside joke. Even when they spread, that range was limited because the internet was so fragmented.

These days a meme that pops up in any community, no matter how niche, is popping up on a site (like >redditcostanzayeahrightsmirk) where it can immediately spread to other subreddits. And then from there easily to social media sites like FB and Twitter.

There is also a Mcluhanesque "The medium is the message" component to this. Because the formats of most major websites are so limiting, this also limits the amount of creativity that can go into expressing a meme. Which results in this template format that can also easily be adopted by any other community.
YES!! Meme magick and its role in the accelerating internet culture war is absolutely a turning point where memes started to be deployed as a tool of social engineering. I suppose this kind of relates back to the point about memes expressing ideas and signalling relatability because it's by condensing a whole political position into a single image that memes are able to provoke: inviting supporters to display solidarity and getting a response from the opposition that can be used as ammunition at the same time, using the outrage/anger of the opposition to show fence-sitters that they are the superior team. In a way, this period in history has changed memes into a device that does things to people more so than talks to them.
 
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YES!! Meme magick and its role in the accelerating internet culture war is absolutely a turning point where memes started to be deployed as a tool of social engineering. I suppose this kind of relates back to the point about memes expressing ideas and signalling relatability because it's by condensing a whole political position into a single image that memes are able to provoke: inviting supporters to display solidarity and getting a response from the opposition that can be used as ammunition at the same time, using the outrage/anger of the opposition to show fence-sitters that they are the superior team. In a way, this period in history has changed memes into a device that does things to people more so than talks to them.
You remember the whole kek magic thing around the Trump 2016 election? Some people legit thought they called on an Egyptian frog chaos God, using memes and numbers, to get Trump in lmao. I won't lie there was some interesting connections involved...
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View: https://www.youtube.com/watch?v=qiPGjjpkw6Q
 
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doktorb

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You remember the whole kek magic thing around the Trump 2016 election? Some people legit thought they called on an Egyptian frog chaos God, using memes and numbers, to get Trump in lmao. I won't lie there was some interesting connections involved...
Whilst I absolutely do not believe in the power of an Egyptian frog chaos God, I do think that this whole thing illustrates that cultural objects have a power to manifest realities by suggesting things that gain traction which alter the course of social/culture/politics. All the symbols that were being used were powerful in ways that transcended mere words because they represented future possibilities that resonated with people. I know that I am straying a bit off topic now but. There's also something here in the way that aesthetics impact people in visceral ways that have nothing to do with language or logic and how memes, especially of the kek/meme magic/k variety, channel that power. Maybe memes are like hyper-compressed information that impacts people in ways that extend well beyond their literal meaning? I suppose this is what the whole frog god theory was sort of trying to insinuate in its own zany way.
 
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But then we come to today and I feel increasingly alienated from the meme scene. Over time I find myself caring less and less. Am I just getting older? Did my sense of humour change?

I think you hit the answer on the head with the nail when you magnetized it to your hammer.

I grew up during the early 2000's raging "meme" culture, when Albino Blacksheep, flash animations, and seizure inducing videos were all the rage. They were my basis for understanding the world. They slowly and unknowingly formed my sense of humour that still persists to this day. They influence every word that comes out of my mouth and, sometimes, I still use those decades old memes, even when everyone around me has no clue what I'm talking about.

I don't stay up to date on meme culture these days, probably haven't since about 2018, but I still see memes wash up on shore and get good laughs from boards and forums now and again. I haven't had any difficulty finding the humour in them. Often times, I find many modern memes far more humerous than those older memes. Sometimes, I see modern memes that reference those old memes 3 layers deep.

People say things like:
These were all grounded in actual humour. It truly was the golden age of internet memes.
And it's unfortunate you feel that way. Are modern memes not grounded in actual humour? Do people shit on a canvas and hold others at gun point, going "Laugh or I fucking KILL YOU"? If someone makes a joke and somebody else laughs, it is humour. Just because you don't laugh, or even if most don't laugh, it's still humour. Maybe everyone not laughing just isn't in on the joke.

I see a lot of people say things like:
It also doesn't help that the meme scene is now more a series of templates than any solid joke.
Are you telling me Pingas wasn't a template? I remember it being a template. You cut a clip from some show into segments, slap Pingas in there, and there you go, 2006 "humour". Chop up Link talking about the Octorok so it sounds like the king is going to shove spaghetti up his ass unless he finds it. 2006 "humour". Nowadays, the formatting is just a little different. If anything, both forms are just as monotonous and tedious. The thing is, it was harder to spread memes back in the early 2000's. Therefore, only the higher end of the standard was shared. Nowadays, everyone and their mom can shit memes out all over the internet. Does that make modern memes less funny? No. Does that mean there are more not funny memes? Yes. On top of that, when you had only 10 video iterations of Pingas, it wasn't enough. You wanted more. You craved the humour. So when a new video dropped that was a funny spin on Pingas, you laughed your ass off and called it another classic. These days, you are saturated in meme shit. Of course you're tired of memes, you can literally see the exact same meme 1000 times in one day. Put a pistol in my mouth and pull the trigger, I get it, but that doesn't mean the original template wasn't funny.

But even then memes which are designed to be jokes are increasingly lost on me. A good example was the rather strange and somewhat grotesque "gamer girl pee". This seemed to poke at the fact that a lot of the people posting it were urine fetishists.
Unfortunately, this shows your lack of understanding regarding the meme. This was not self-depreciating humour. This was a jab at the loser ass beta faggots who would even consider buying such a thing. This was not a meme a bunch of urine fetishists came up with, this was a meme dunking of urine fetishists and, even more widely, faggot ass beta cucks who simp for e-thots. Making a joke about buying gamer girl pee was akin to making a joke about a NEET who bought used panties. You were making fun of them for being a gross loser. Only after that did it become an ironically used meme, where people who joke about their "shit taste". If you knew someone who was using Gamer Girl Pee as self-depreciative humour because they're a urine fetishist, maybe consider who this friend is for a second.


Stagnation seems to have occurred quite rapidly in the past few years where memes that in days long past would have died out years ago, are still in use regardless of how overused they are.
Memes today seem to increasingly serve the function of a means of communicating ones personal opinions towards a subject with often times quite nasty undertones. Many memes today focus around an element of domination of the perceived opponents of whatever group or ideology made by the meme in question. This ties in to the plasticity of modern memes in so far as they are easily adaptable to whatever group or person wishes to use them. This in turn creates a meme landscape which serves more to boost the ego of the poster rather than to make a joke or observation.

Unfortunately, this is what society does, mate. Don't know what to tell ya. When something niche becomes widely available and popular, normies ruin the absolute living fuck out of it. Look at the internet in general. It's a writhing shit-hole of normie and corporatist gag-on-cock content. Its not memes that became worse, it's the people who use it that are now the problem. Want a more analog example? Look at Rock and Roll. In its heyday, that shit was banging. Crazy riffs, killer solos, wild dudes partying, stage diving, and writing some seriously controversial stuff. It wasn't popular when it came out, Rock and Roll was against the grain. But then it gained popularity. And grew. And grew. Suddenly, rock is so mainstream that rappers call themselves rockstars. Now, most rock is regurgitated, boring ass, normie tier, mainstream, uncontroversial fucking garbage. If you want to listen to good rock, you either have to go back and listen to the classic or search hard for good modern rock. Wait a second... Replace all those instances of rock with memes now.

Get the picture?
 
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WALFTEAM

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I still giggle a bit at Dusthillguy's music, or some of the memorable old YTPs such as Fesh Pince, but I kinda get what you mean about your funny bone burning out after a while.

Unfortunately the modern meme formats are used a lot for utterly humorless clowning on people, especially on Twitter/Tumblr. I mean, if you can pull it off good for you I guess, but it's just getting too obvious as stuff is reused forever. The sad reality of the old comedy webhaunts is that a lot of the people there weren't there so much to be funny as they were there to find people to feel superior to, so none of this is really new.
 
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Meme culture is just too damn fast nowadays. Certain memes felt like they used to last over a year, then a few months, and today it's as if jokes are milked as much as possible as fast as possible, then tossed aside for the next meme of the week. It's kind of exhausting, really.
 
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Meme culture is just too damn fast nowadays. Certain memes felt like they used to last over a year, then a few months, and today it's as if jokes are milked as much as possible as fast as possible, then tossed aside for the next meme of the week. It's kind of exhausting, really.
Hmm you're right. Maybe thats why I'm more a fan of the 'dank memes'. I like to see the same joke re-used until it isn't funny, and then some more until it makes you laugh again
 
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Hmm you're right. Maybe thats why I'm more a fan of the 'dank memes'. I like to see the same joke re-used until it isn't funny, and then some more until it makes you laugh again
Prime example of the worst of this is the mass-produced "dank meme compilations" you see all over YouTube. The result is that you just get tired of looking at something very quickly when a lot of people regurgitate it endlessly just for the sake of doing so.
 
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